Cyclone Alfred forced to deferral of the General Meeting from 8 March to 15 March. The meeting was held entirely via zoom and was attended by 13 members. Key items included:
- an update on the implementation of the digital marketing strategy. All members are encouraged to read and share the newsletter and follow the society facebook page. Feedback and suggestions for stories are most welcome.
- The newsletter will move to a quarterly publication
- Members should note the updated pricing schedule for Neogen DNA testing.
A key selling point for British White cattle is that they are naturally polled. In line with Council’s focus on reviewing the breed standard and ensuring British White cattle continue to meet their target market expectations, Council has determined that the Regulations will be amended to require that any applications for registrations for bulls received by the Society on and from 1 July 2025, must be supported by DNA testing proving the animal to be homozygous polled. These tests are available as part of the Neogen BW Bundle.